Association for Key Account Management (AKAM)

- a growing community of corporations practising KAM, Key Account Managers, KAM experts, academics and consultants.

Key Account Management is distinctly different from sales and requires its own space and professional organisation. While selling certainly contributes to the discipline, KAM involves a far wider range of knowledge and activity, and this difference demands recognition.

The Association for Key Account Management (AKAM) is a not-for-profit organisation aiming to increase informed appreciation and recognition of KAM, while raising standards of performance, through:

  • Professionalising KAM by establishing recognised qualifications for Key Account Managers, and certifying aligned development programmes.
  • Improving understanding and practice in companies by communicating and exchanging known information about KAM.
  • Sponsoring KAM research in under-explored areas.

AKAM is forging links across the world between practitioners, academics and consultants, to the benefit of all.

Currently hosted by Technological University Dublin in Ireland, AKAM is an independent body representing the KAM industry in Europe and worldwide

SUBSCRIBE TO OUR BULLETIN

AKAM in collaboration with

PVPA logo
Institute of Collaborative working logo

INSIDE THE MEMBER RESOURCE CENTRE

  • KAM papers and articles
  • Tools and diagnostics
  • Expert videos
  • Free member meeting registration
  • Workshop presentations
  • KAM case studies
  • Member networks
  • Special offers for members

Events

What are we doing? Click here for a list of AKAM events or for more details / sign-up for the next event.

KAM Qualifications

How to demonstrate your competency as a professional key account manager.

KAM of the Year

Entries are now open! It could be you! Show the world how good you are – you deserve recognition!

Kam programme certification

For companies, trainers and universities / colleges.

Join AKAM

Join the AKAM community as an individual, group or corporate, company or college

About AKAM

Who we are, what we want to do and why.

Search this site

Comprehensive search feature. Search all pages, posts and files on this website.

Member Resource Centre Login

Your gateway to the AKAM Member Network and Resource Centre.
KEEP UP YOUR KAM CURRENCY!

KEEP UP YOUR KAM CURRENCY!

Sign up here to receive 6 issues per year of the AKAM Bulletin, completely FREE!

The Bulletin is a unique publication containing valuable and insightful articles about KAM principles and practices, plus news of AKAM’s events and activities for people in all KAM roles - corporate, expert/academic or consulting.

Signing up means you agree to receive information from AKAM about KAM education and our events and activities supporting your KAM career. Your information will not be shared with any third parties.

Thank you! You have subscribed to our bulletin.