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Welcome to AKAM

The Association for Key Account Management works to:

• gain more recognition and a better understanding of KAM
• support and develop KAM skills and practices.

AKAM helps organisations and their key account managers to create and deliver more powerful customer strategies and superior results.

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Next Events:

AKAM in person in Lisbon
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Workshop & Meeting
Lisbon, Portugal
Multi-presenter meeting + AKAM Technical on Strategic Key Account Planning
Contract disputes and how to avoid them
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Open Webinar
What are some of the most common causes of contract disputes and how do you avoid them?
Events & Webinars
Events & Webinars

AKAM’s events include workshops, conferences, and webinars designed to help you grow your KAM expertise. And connect with like-minded professionals and advance your career in KAM.

View Upcoming Events
Member Resources
Member Resources

Member Resources contains approaching 250 pieces of KAM-focused material to help you with your KAM role, whether KAM lead or key account manager. Easy-to-use search functions quickly find what you need.

Explore Member Benefits
KAM Qualifications
KAM Qualifications

How can you prove your KAM expertise? Whatever stage you are at, one of AKAM’s two in-work, online routes to qualification will bring real benefit to your career.
• DipProKAM for the super-experienced
• Postgraduate Certificate for everyone else

Get Qualified
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AKAM IN LISBON
21 & 22 JUNE

Interactive networking & knowledge-sharing event

Looking into the future of KAM/ GAM/SAM – Dr Stefan Wengler

Account-based growth – Bev Burgess & Tim Shercliff

KAM leadership at Lufthansa  – Alistair Thursfield

Plus AKAM Technical

Learn how to produce a powerful strategic account plan – Dr Diana Woodburn

What’s not to like?
Open to all, free to members 
Register Now

Contract disputes and how to avoid them

Webinar Friday 21st July

As a key account manager, you may not write the customer contract, but you will have to work and live with it. So shouldn’t you be involved in drafting it?

Do you really appreciate how contracts work? How often do you find yourself head-to-head with Legal? As an important stakeholder in the drafting and delivery of the contract, wouldn’t a better understanding make the whole process and the subsequent relationship run more smoothly?

Jeremy Newton,Director at specialist law firm Codified Legal
Learn More

AKAM Bulletin

Latest bulletin
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Receive our Bulletin, featuring the latest news, insights and best practices in the industry. 

Join AKAM

  • Access a unique resource of KAM material to support your KAM tasks – online any time, anywhere
  • Targeted support for key account managers, KAM programme leads, KAM authorities and experts
  • Build your network of like-minded, multi-sector KAM professionals located across the world
  • Participate in member-exclusive and other events, webinars, workshops and conferences
  • Corporate and individual memberships
Explore member benefits
Join as an Individual Member
Join as a Corpoate Member

Events

What are we doing? Click here for a list of AKAM events or for more details / sign-up for the next event.

KAM Qualifications

How to demonstrate your competency as a professional key account manager.

KAM of the Year

Showcasing notable key account managers and giving you the chance to demonstrate your value

KAM Programme Certification

For companies, trainers and universities / colleges.

Join AKAM

Join the AKAM community as an individual, group or corporate, company or college

About AKAM

Who we are, what we want to do and why.

Member Resource Centre Login

Your gateway to the AKAM Member Network and Resource Centre.

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KEEP UP YOUR KAM CURRENCY!

KEEP UP YOUR KAM CURRENCY!

Sign up here to receive 6 issues per year of the AKAM Bulletin, completely FREE!

The Bulletin is a unique publication containing valuable and insightful articles about KAM principles and practices, plus news of AKAM’s events and activities for people in all KAM roles - corporate, expert/academic or consulting.

Signing up means you agree to receive information from AKAM about KAM education and our events and activities supporting your KAM career. Your information will not be shared with any third parties.

Thank you! You have subscribed to our bulletin.

KEEP UP YOUR KAM CURRENCY!

KEEP UP YOUR KAM CURRENCY!

Sign up here to receive 6 issues per year of the AKAM Bulletin, completely FREE!

The Bulletin is a unique publication containing valuable and insightful articles about KAM principles and practices, plus news of AKAM’s events and activities for people in all KAM roles - corporate, expert/academic or consulting.

Signing up means you agree to receive information from AKAM about KAM education and our events and activities supporting your KAM career. Your information will not be shared with any third parties.

Thank you! You have subscribed to our bulletin.