AKAM Technical: Creating Customer Value Through Design Thinking

Creativity & idea generation, Innovation, Value creation & co-creation, Value propositions

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This workshop addressed some of the practical issues encountered in developing key customer value, considering what is value and what is not in the all-important eyes of the customer. Richard looked at why/how value is problematic but demonstrated that investing time to get it right can pay huge dividends. The workshop learned about: The core lessons…

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AKAM Technical: Creating Customer Value Through Design Thinking

Membership Required

To access this resource, please login.

Not a member? Sign up to access this and over 303 other resources, invites to exclusive events, member-only webinars and more!

Want to access this and 303+ other resources?

Access an ever-growing wealth of on-demand KAM materials in our Member Resources Library. Explore nearly 250 items including research papers, practical case studies, diagnostics and tools, podcasts, and videos.

As an AKAM member you'll improve your KAM practices through education and networking. Receive exclusive invites to in-person and online events, have the opportunity to build and certify your skills and access a wealth of knowledge.

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