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Account Based Marketing (ABM)
57% of the buying journey is complete before Sales even enters the picture! With ABM you can quadruple win rates, an opportunity too compelling to overlook.
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The customer’s take on Strategic Relationship Management
Are you extracting the true value from your key business relationships?
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Contract disputes and how to avoid them
How to make sure you never see the contract again? Because something’s gone wrong it you do!
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External Stakeholder Networks and KAM – beyond the Dyad
How to understand, survive and thrive in today’s business ecosystems
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How to write emails clients actually read
Kim Arnold, Founder, Kim Arnold Consulting and Training
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Working with internal stakeholders
Adrian Davis – President, Whetstone Inc. | Principal Partner, The Summit Group
