Trust has long been recognised as an important ingredient of effective leadership – its centrality to a range of leadership theories being well documented over the past 50 plus years.
However, the nature of leadership has changed dramatically in recent decades, in line with trends in business and organisational structures.
Key account managers often need to work with regional teams of salespeople visiting key account locations as well as Head Office cross-functional teams, so the emergence of virtual working is already a reality for KAM leaders.
While virtual working is by no means a new phenomenon, it has become ubiquitous as a result of the Covid19 pandemic and many predict high levels of virtual work into the future.
Therefore, key account managers need to be able to lead effectively at a distance! FIND OUT MORE
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